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Search Engine Optimization
The goal of natural (also known as organic) search engine optimization is to place your website high on the SERPS (search engine results pages). We can accomplish this through a strategic plan of research, programming and online marketing. The existing (or new) website will be optimized from the ground up and continually marketed, monitored and updated to meet our strict SEO guidelines for getting top placement. The following procedure is strictly followed in order to achieve the target:

 Initial Consultation:
First thing we do when starting a new search engine optimization (SEO) campaign is find out the goals for your site and the optimization in general. This information also helps us figure out how much rewriting or editing of the copy will be necessary to reach those goals. At this point an SEO Expert is assigned to your project that is available to you Mon - Fri, via phone as well as email.

 Analysis of Competitors:
We research & analyze your top competitors, study them so as to help you identify the best online marketing opportunities in your industry and also choose the keywords to be targeted.

 Development of targeted keywords list:
Success of search engine marketing largely depends on selecting the right keywords. At this point, you have to send a list of the phrases that you feel are important to your site. Unlike our competitors, we spend a lot of effort on keyword analysis and research for you.

 Editing the copy:
Once the keyword phrases are chosen for each page of the site, it's time to get down to the nitty-gritty and start utilizing them within the web pages. At this step you have the option of getting your copy edited/rewritten from our copywriter or to get it done in-house, by following the instructions sent by us.

 Optimizing HTML code:
At this point our SEO expert will optimize the HTML code. This is an important factor in helping the search engine spiders to properly classify your site.

 Uploading & submitting the pages:
When your code is optimized, it's finally time to upload your new pages to your server and submit them to the search engines. We manually submit the optimized page URLs to the major search engines. At this point it's also time to perform your directory submissions or directory change requests. Please note WE ONLY USE ETHICAL, NON-SPAM TECHNIQUES, which means no doorway pages, hidden text etc.

 Rank reporting, monitoring & tweaking the site accordingly:
At this point, the only thing left to do is wait for your rankings to roll in! Usually it takes 2-3 months for your website to show up in search engines. If you've paid for inclusion with the search engines and directories that offer this, you'll start to see results within a week or two. We send fortnightly reports on the Search Engine rankings to you via email and also upload it on our site so as to make it accessible to you 24x7 hr. a week. We also monitor at all time for the duration of contract, the optimization of your web site in order to make/suggest changes according to new requirements/regulations which may arise from major search engines. We provide detailed traffic reports covering page views and visits by day of the week, time of the day, details on most visited pages, entry and exit pages, referring domains and other customized reporting and analysis. We believe in long-term relationships, which mean going that extra mile to make the relationship stable and transparent, working with you rather than for you.